Services & Background
Over a decade of experience across iGaming CRM, digital marketing, and hospitality — combined with a Research Analyst postgraduate certificate, a BA in Tourism, Travel & Culture, and a Level 5 TEFL Diploma. Proficient in SQL, Python, R, Tableau, Power BI, and a broad stack of AI and marketing tools.
Languages
Tools & Technology
What I offer
AEO & SEO Tools
AI-powered Answer Engine Optimisation and SEO analysis. Live Perplexity brand monitoring, competitor benchmarking, and copy-paste exact fixes included in every report.
Open tool →Commission an App
Full-stack AI-native SaaS built to your specification — auth, Claude integrations, Stripe billing, admin dashboard, and Vercel deployment. Zero to production.
Start a project →English Teaching
One-on-one lessons via video call for A1–C2 levels. Structured monthly plans, original worksheets, and written progress notes after every session.
See lessons →Applications Built
Full-stack AI-native SaaS products — zero to production, built independently.
Restaurant operations intelligence.
AI-powered forecasting tool for restaurant operators. Covers import, menu and staff management, AI demand forecasts, and a full admin dashboard. Token-based credit model via Stripe.
Hospitality & hotel operations intelligence.
Designed for hotel operators and leisure businesses. Bookings import, services and property management, AI-generated operational forecasts, and a full admin dashboard.
Trades & contractor marketplace.
Homeowners post jobs, vetted tradespeople bid. Platform takes a commission via Stripe Connect. AI-assisted matching and job scoping built in from day one.
Services hub with two Claude integrations.
Furnished condo concierge, AEO & SEO Analysis Tool, and services portfolio — all under one roof. Includes live Perplexity brand monitoring and a full Stripe credit billing system.
Work Experience
Line cook responsible for stocking, cleaning, and running the pizza station. Stretching doughs, operating industrial ovens, producing desserts, pastas, and grilled items. Prep across multiple stations including salads and desserts.
SEO maintenance, social media content creation, and brand asset coordination. Producing menus, event slideshows, and promotional material by adapting supplier content to client brand standards.
Weekly schemas, daily lesson plans, class management, PPP methodology, pronunciation coaching. Private students and classes of up to 15. Adults, young learners, and elderly learners from A1 to B2.
iGaming player lifecycle and retention across major brands. Segmentation, automation platforms (Optimove, Braze), email/SMS/push campaigns, bonus offers, VIP management, A/B testing, and responsible gambling compliance.
End-to-end CRM ownership for online casino and sportsbook brands. Built and launched multiple brand properties from scratch. Data-driven personalisation, reactivation of lapsed players, and lifetime value optimisation.
Outbound calls to lapsed iGaming players in their native language. Re-engaging players, understanding churn reasons, offering tailored promotions, and guiding redeposits — all within responsible gambling frameworks.
In-store personalised styling and product expertise. Drove sales through customer service, met targets, maintained merchandising, and represented brand heritage.
Data entry, cleansing, and governance at a federal research organisation. Ensured compliance with national standards and supported reporting and analytics across scientific departments.
Full-service restaurant floor work. Table management, order accuracy, upselling, and maintaining a high standard of guest experience in a fast-paced dining environment.
Multilingual live chat, email, and phone support for an iGaming platform. KYC processing, account queries, payments, responsible gambling, and escalation handling.
Overnight front desk operations at branded hotels. End-of-day reconciliation, guest check-in/out, billing, incident reporting, and handover to morning management.
Foundational iGaming support role. Player account management, payment processing, and multilingual correspondence — preparation for an international iGaming career.
Table service across multiple hospitality venues. Coordinating covers, upselling menus, and providing polished guest experiences in competitive dining environments.
Supervised and mentored children aged 7–17 in a residential sports camp. Led skill sessions, ensured camper safety, facilitated daily activities and evening programmes, and acted as a full-time on-site role model.
Retail sales, stock management, and customer service in a surplus goods environment. Product knowledge, floor coverage, and driving daily sales targets.
Education
Ofqual-regulated online qualification combining advanced methodology, Business English, and Teaching English Online. Globally recognised for premium EFL roles.
Foundational TEFL certification covering core methodology, classroom management, and lesson planning for ESL teaching.
Applied research, data analysis, statistics, and strategic decision-making. Hands-on projects across marketing, health, and government sectors.
EU-funded international study exchange. Intercultural skills, language immersion, and academic coursework at a partner university in the United Kingdom.
Three-year honours degree exploring the social, cultural, economic, and sustainable dimensions of tourism. Combined theory, research, and industry placements.
Get in touch.
maxgreenaway1@gmail.com →