Services & Background

Max
Greenaway.

Over a decade of experience across iGaming CRM, digital marketing, and hospitality — combined with a Research Analyst postgraduate certificate, a BA in Tourism, Travel & Culture, and a Level 5 TEFL Diploma. Proficient in SQL, Python, R, Tableau, Power BI, and a broad stack of AI and marketing tools.

Languages

English

Tools & Technology

SQLPythonRTableauPower BIOptimoveBrazeSegmentClaudeGrokGeminiMidjourneySoftswissIGPCustomer.io

What I offer

AEO & SEO Tools

AI-powered Answer Engine Optimisation and SEO analysis. Live Perplexity brand monitoring, competitor benchmarking, and copy-paste exact fixes included in every report.

Open tool →

Commission an App

Full-stack AI-native SaaS built to your specification — auth, Claude integrations, Stripe billing, admin dashboard, and Vercel deployment. Zero to production.

Start a project →

English Teaching

One-on-one lessons via video call for A1–C2 levels. Structured monthly plans, original worksheets, and written progress notes after every session.

See lessons →

Applications Built

Full-stack AI-native SaaS products — zero to production, built independently.

MiseLive

Restaurant operations intelligence.

AI-powered forecasting tool for restaurant operators. Covers import, menu and staff management, AI demand forecasts, and a full admin dashboard. Token-based credit model via Stripe.

ForecastingRestaurant OpsClaude AI
Visit Mise
ArcusLive

Hospitality & hotel operations intelligence.

Designed for hotel operators and leisure businesses. Bookings import, services and property management, AI-generated operational forecasts, and a full admin dashboard.

Hotel OpsForecastingClaude AI
Visit Arcus
TraidLive

Trades & contractor marketplace.

Homeowners post jobs, vetted tradespeople bid. Platform takes a commission via Stripe Connect. AI-assisted matching and job scoping built in from day one.

MarketplaceStripe ConnectAI Matching
Visit Traid
CasaLive

Services hub with two Claude integrations.

Furnished condo concierge, AEO & SEO Analysis Tool, and services portfolio — all under one roof. Includes live Perplexity brand monitoring and a full Stripe credit billing system.

AEO AnalysisConcierge2× Claude AI
Visit Casa

Work Experience

Aug 2025 – Present
Pizza Line Cook

Line cook responsible for stocking, cleaning, and running the pizza station. Stretching doughs, operating industrial ovens, producing desserts, pastas, and grilled items. Prep across multiple stations including salads and desserts.

Jan 2024 – Present
Marketing Editor

SEO maintenance, social media content creation, and brand asset coordination. Producing menus, event slideshows, and promotional material by adapting supplier content to client brand standards.

Jan 2024 – Jun 2025
English Teacher

Weekly schemas, daily lesson plans, class management, PPP methodology, pronunciation coaching. Private students and classes of up to 15. Adults, young learners, and elderly learners from A1 to B2.

Sep 2023 – Jan 2024
CRM Coordinator

iGaming player lifecycle and retention across major brands. Segmentation, automation platforms (Optimove, Braze), email/SMS/push campaigns, bonus offers, VIP management, A/B testing, and responsible gambling compliance.

Mar 2022 – Sep 2023
CRM Executive

End-to-end CRM ownership for online casino and sportsbook brands. Built and launched multiple brand properties from scratch. Data-driven personalisation, reactivation of lapsed players, and lifetime value optimisation.

Sep 2021 – Mar 2022
Reactivation Sales Agent

Outbound calls to lapsed iGaming players in their native language. Re-engaging players, understanding churn reasons, offering tailored promotions, and guiding redeposits — all within responsible gambling frameworks.

Sep 2020 – Jul 2021
Sales Specialist

In-store personalised styling and product expertise. Drove sales through customer service, met targets, maintained merchandising, and represented brand heritage.

Summer 2020
Master Data Coordinator

Data entry, cleansing, and governance at a federal research organisation. Ensured compliance with national standards and supported reporting and analytics across scientific departments.

Jan 2019 – Sep 2019
Server

Full-service restaurant floor work. Table management, order accuracy, upselling, and maintaining a high standard of guest experience in a fast-paced dining environment.

Jan 2018 – Dec 2018
Customer Support Agent

Multilingual live chat, email, and phone support for an iGaming platform. KYC processing, account queries, payments, responsible gambling, and escalation handling.

Oct 2016 – Jan 2018
Night Auditor

Overnight front desk operations at branded hotels. End-of-day reconciliation, guest check-in/out, billing, incident reporting, and handover to morning management.

May 2016 – Oct 2016
Customer Support Agent

Foundational iGaming support role. Player account management, payment processing, and multilingual correspondence — preparation for an international iGaming career.

Sep 2015 – May 2016
Server

Table service across multiple hospitality venues. Coordinating covers, upselling menus, and providing polished guest experiences in competitive dining environments.

Summers 2012–2015
Camp Counsellor

Supervised and mentored children aged 7–17 in a residential sports camp. Led skill sessions, ensured camper safety, facilitated daily activities and evening programmes, and acted as a full-time on-site role model.

Sep 2011 – Jun 2012
Sales Specialist

Retail sales, stock management, and customer service in a surplus goods environment. Product knowledge, floor coverage, and driving daily sales targets.

Education

2025
200-Hour Level 5 TEFL Diploma

Ofqual-regulated online qualification combining advanced methodology, Business English, and Teaching English Online. Globally recognised for premium EFL roles.

2023
120-Hour TEFL Certificate

Foundational TEFL certification covering core methodology, classroom management, and lesson planning for ESL teaching.

Sep 2019 – Oct 2020
Research Analyst Graduate Certificate

Applied research, data analysis, statistics, and strategic decision-making. Hands-on projects across marketing, health, and government sectors.

Sep 2013 – Jul 2014
Erasmus+ Exchange Year

EU-funded international study exchange. Intercultural skills, language immersion, and academic coursework at a partner university in the United Kingdom.

Sep 2012 – Sep 2016
BA — Tourism, Travel & Culture

Three-year honours degree exploring the social, cultural, economic, and sustainable dimensions of tourism. Combined theory, research, and industry placements.

Get in touch.

maxgreenaway1@gmail.com →